Yasmin Stevens

About Yasmin Stevens

I often say I’ve had two “lives” in marketing, upstream and downstream, and today I bring the blend of both to everything I do.Upstream, I built my foundation in the medical device industry, working in highly regulated environments shaped by MDR, technical file remediation, and new product development. This experience gave me a deep understanding of product strategy, lifecycle management, and how to align innovation with market needs.Downstream, I focus on bringing those solutions to life. At CUBEX, I lead go-to-market strategy, demand generation, and customer engagement. From campaigns and webinars to sales enablement and brand positioning, my work centers on translating complex solutions into clear value, helping veterinary hospitals improve compliance, streamline workflows, and drive measurable financial impact.Bringing both perspectives together allows me to bridge the gap between product and market, ensuring what we build resonates, performs, and delivers real-world results.

Experience

1. Marketing Manager

   Mashura

   Oct 2023 — Present · Phoenix, AZ, US

   Marketing Manager | MashuraSupporting CUBEX® and Zimbis® SolutionsAt Mashura, I’m proud to support two industry-leading brands—CUBEX® and Zimbis®—delivering smart inventory management solutions across healthcare and dental markets.

Skills

• Product Launch
• Marketing Management
• Marketing Strategy
• Marketing Communications
• Trade Shows
• Oracle Applications
• Oracle Discoverer
• Communication
• Time Management
• Problem Solving
• Project Management
• Project Coordination
• Events
• Coordinating Events
• Accruals
• Distributors
• Bilingual
• Commission
• Data Entry
• Medical Devices
• Pricing
• Analytics
• Competitive Analysis
• Budgets
• Literature
• Product Marketing
• Marketing
• Product Development
• Sales
• Management
• Training
• Market Development
• Sales Operations
• Market Planning
• Product Management
• Forecasting
• Customer Service
• Crm
• Cold Calling
• Key Account Management