Yasmin Daiha

About Yasmin Daiha

I’m a multidisciplinary storyteller and brand strategist with a passion for crafting narratives that are as meaningful as they are visually striking. With a BFA in Creative Writing from Full Sail University and design training from the Pratt Institute, I bring both narrative depth and aesthetic vision to every project—whether it\'s for a global tech platform or a boutique luxury brand.Currently, I’m a Generative AI Content Writer at Meta, where I help shape innovative, human-centered content experiences powered by AI. I develop narrative frameworks, write engaging copy, and collaborate cross-functionally to ensure our AI products speak with clarity, creativity, and care.Prior to Meta, I led content and brand direction for luxury and lifestyle companies including FYI Yachts, Monarch Jewelry, and Mi & Mille Escapes, a travel brand I co-founded. My work spans content strategy, editorial writing, visual storytelling, and social media direction—all rooted in emotional resonance and a deep understanding of audience dynamics.Whether I’m building the voice of a new brand or crafting content for emerging technology, my goal is always the same: to tell stories that connect, inspire, and elevate.Let’s create something unforgettable.

Experience

1. Co-founder

   Mi & Mille Escapes

   Jan 2022 — Present

   We are Yasmin & Samile!Two sisters with a passion to see the world together & live to tell others about it. For as long as we can remember, we’ve been passionate about visiting new places. As a family, we came from Brazil where we used to live a life that allowed us a lot of time to be at the beach & explore nature. After our father came to the United States to participate in a conference, he instantly fell in love with the culture and educational opportunities.Our journey to the United States was filled with challenges, but these challenges opened our eyes and allowed us to fall in love with the journey of traveling together as a family.When we started modeling in 2019, we instantly fell in love with capturing beautiful moments behind a lens. As a full-time model and web-editor, we have decided to start Mi & Mille Escapes. A place where we come together to capture the world through our eyes, share unique experiences and inspire others to go explore this big, beautiful world!

Education

• Pratt Institute

  SUMMER COLLEGE PROGRAM, Creative Writing

• Full Sail University

  Bachelor of Fine Arts - BFA, Creative Writing

  2017 — 2019