Yasina Jinnah
Sr Partner Marketing Specialist @Compugen Inc
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WORK HISTORY
Sr Partner Marketing Specialist @Compugen Inc
CA
Lead strategy and execution for 30+ partners including Lenovo, Intel, Fortinet, and Verkada, driving partner engagement, funding optimization, and campaign impact. Secured and executed $800K+ in partner funding (H2 FY24–FY25) through strategic GTM plans and campaign leadership. Contributed to Lenovo revenue growth to $60M in FY25, supporting the team in earning Compugen the Lenovo Partner of the Year Award. Led marquee events including Calgary Stampede, Summer Sail, and the Customer Expand + Growth Conference, creating the Compugen Store—a sales enablement merch program on PheedLoop.🤝 Onboard and mentor partners and team members to strengthen marketing alignment, MDF efficiency, and campaign impact.
EDUCATION
Sir Winston Churchill High School
High School/Secondary Diplomas and Certificates
Southern Alberta Institute of Technology (SAIT)
Bachelor of Business Administration - BBA, Business Administration and Marketing
SKILLS
ABOUT YASINA JINNAH
With a strong foundation in wireless telecom sales, I launched my career honing skills in strategic planning, relationship-building, and negotiation—skills that continue to shape the way I approach marketing today. My passion for creativity and connection led me to pivot into marketing, where I began as a freelance consultant helping brands build visibility and engagement through digital strategy, content creation, and trend-driven campaigns. Today, I lead partner marketing initiatives at Compugen Inc, where I’ve helped secure over $800K in partner funding and played a small role in the bigger picture of achieving $60M in Lenovo revenue growth. From orchestrating marquee events like the Compugen Customer Expand + Growth Conference to mentoring new team members, I bring creativity, precision, and a deep understanding of what drives engagement. I thrive at the intersection of strategy and storytelling—crafting campaigns that resonate, partnerships that last, and experiences that convert. Let’s connect if you’re passionate about marketing that moves people and partnerships that scale.
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