Yash Doshi

Experience

1. Software Development Engineer Ii

   Amazon

   Jun 2021 — Present · Palo Alto, CA, US

   Ensuring high availability and performance of ad services powering millions of Alexa device impressions daily.• Integrated video demand for Alexa ads, generating $50K+ in daily revenue across Alexa display surfaces.• Expanding monetization opportunities by launching multi-format placement for our supply to let display and video creatives bid on the placement, by working on the Ad exchange and bidder logic.• Drove cache optimizations in our last mile delivery service, which reduced operational costs by 40%.• Designed impression and click reporting service to advertisers for contextual display ads delivered on customer interaction with Alexa echo show devices.• Leading the privacy and security workstream for conversational ads on Alexa, ensuring compliance with internal and regulatory standards.• Identified and resolved systemic defects in partner team services, improving publisher stability across the board.• Collaborated with PMs and product teams to define pricing strategies, boosting eCPM across key placements by proposing rule based optimizations.• Contributed to launching “theme ad” experiences on Alexa, coordinating with partner teams and QA.• Participated in technical interviews for SDE candidates; provided hiring feedback, and influenced the decision for a successfully hired team member.• Responsible for integrating responsive ecommerce demand on Alexa publisher which drives $100K+ daily revenue.• Mentored intern on lifecycle of feature trigger project to gradually dial up ad server features and reduce blast radius impact.• Designed CI/CD pipeline for deploying Groovy code into the ad server without restart; conducted recorded knowledge transfer sessions for partner teams migrating to the new flow.• Increased developer velocity from 2 weeks to a few days by creating an admin console with feature specific permissions.

Education

• KJ Somaiya Junior College of Science and Commerce

  HSC, Computer Science

  2012 — 2014

• University of Southern California

  Master's degree, Computer Science

  2018 — 2020

• St. Gregorios High School

  ICSE

  2000 — 2012

• Dwarkadas J. Sanghvi College of Engineering

  Bachelor of Engineering, Computer Engineering

  2014 — 2018