Yash Gupta
Content @TAE | MICA’25 | National Winner - BlinkX Product Innovation Challenge\'24
- Role
- Creative Strategist at Transformative Ventures
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Yash Gupta
I’m a Retention and Lifecycle Marketing professional focused on building CRM systems that…
Experience
Creative Strategist
Apr 2025 — Present · Gurugram, IN
Led creative content strategy across 5 European geographies: UK, France, Germany, Italy, and Spain for a leading Ayurveda-based skincare brand-Managed full-stack affiliate marketing programs—onboarding partners, optimizing performance, and driving growth-Oversaw WhatsApp Marketing including flows, campaigns, and user re-engagement strategies across multilingual markets-Directed Email Marketing initiatives with personalized and localized campaigns, improving engagement and retention-Coordinated App ecosystem marketing—including push notifications, in-app journeys, and promotions to boost LTV-Implemented and maintained marketing automations across platforms to streamline CRM, improve lead conversion, and scale outreach efforts efficiently.
Education
Ryan International School
Mathematics and Computer Science
Manipal University Jaipur
BTech - Bachelor of Technology
MICA | The School of Ideas
PGDM-C
2023 — 2025
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