Yash Pawar
Performance Marketing | Paid Media (Google Ads, Bing Ads) | Digital Campaign Optimization | Ex-Deloitte | PGPM in Marketing | Strategy & Optimization
- Role
- Associate at Genpact
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Yash Pawar
I am a marketing professional with experience in digital marketing, performance…
Experience
Associate
Apr 2025 — Present · Mumbai, IN
Manage and optimize $20K+ ad campaigns across Google Ads and Bing Ads by aligning keywords, ad copies, and landing pages with campaign objectives.Monitor campaign performance using proprietary dashboards and reports, ensuring KPIs are consistently met.Conduct negative keyword mining and implement optimization strategies to improve ROI.Identify trends, troubleshoot performance issues, and document actionable insights for continuous improvement.Build strong rapport with stakeholders and maintain effective communication with onshore teams to ensure campaign alignment and client satisfaction
Education
Sadhana Education Societys L S Raheja College of Arts and Commerce Juhu Road Santacruz West Mumbai 400 054
Bachelor of Arts - BA
2016 — 2019
IBS Mumbai
PGPM
2020 — 2022
M.L Dahanukar
H.S.C
2014 — 2016
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