Yash Pankaj Sahhai
Marketing Lead at Blue Yonder
- Role
- Marketing Lead at Blue Yonder
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Yash Pankaj Sahhai
Every brand has a story behind it - whether that is one that leaves customers feeling informed and educated, or one that sparks joy and delight. I\'m passionate about not only defining and articulating that story but also developing and implementing integrated marketing plans which companies can utilize to tell that story and maximize their reach.We\'re living in an exhilarating time where you can reach millions of people through so many different channels. That being said, to build a brand, you need to identify the right audience and craft the right story.My passion for Communication drew me to marketing and brand building where I have worked with clients across a range of industries, including retail, education and technology. Currently, I am a Senior Field Marketing Manager for MoEngage, in Digital Experience that is at the forefront of MoEngage. In the current role, I have the opportunity to create multiple integrated marketing campaigns across social, physical, email and content. Some of my previous experiences include being on the marketing team for Adobe, Cisco, NTT Global and EdgeVerve (AI Division of Infosys) and developing brand and leading their Marketing activities.If you catch me outside of work, don’t hesitate to flag me down for lovely cutting chai or filter kaapi.
Experience
Marketing Lead
Jan 2025 — Present · Bengaluru, IN
Education
JAGSoM - Jagdish Sheth School of Management
Master of Business Administration - MBA, Digital Business
2020 — 2022
Kendriya Vidyalaya
High School
1999 — 2010
Presidency University Bangalore
Bachelor of Business Management, BBM MARKETING
2012 — 2015
Skills
- Community Outreach
- Negotiation
- Communication
- Logistics Management
- Microsoft Office
- Contract Management
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