Yash Agrawal

About Yash Agrawal

I am a BBA (Hons.) student at Manipal University Jaipur with a focused interest in Marketing Strategy, Brand Development, and Business Growth.Currently serving as Head of Marketing at PELMA International (RPM), I lead end-to-end marketing strategy, brand positioning, and digital initiatives. My work involves aligning brand messaging with growth objectives, improving visibility, and driving structured execution.Previously, as a Marketing Intern at DareMentors, I contributed to campaign planning, email marketing, and audience engagement initiatives. My involvement with E-Cell MUJ and Panacea (CCE Club) has further strengthened my capabilities in event execution, logistics coordination, and cross-functional teamwork.I complement practical exposure with continuous learning, including certification in “Smart Learning: Leveraging AI in Education,” enhancing my understanding of AI-driven business applications.Core Areas of Interest:• Marketing Strategy• Brand Positioning• Growth & Business Development• Digital MarketingI am actively seeking opportunities where I can contribute strategically while continuing to scale my leadership and execution capabilities.

Experience

1. Jwt Member

   E-Cell Muj

   Oct 2025 — Present

   Supported the planning and execution of various events, including workshops and competitions at E-Cell MUJ. • Assisted with administrative tasks such as database management and attendee registrations. • Engaged in on-campus marketing efforts, promoting events through posters and direct interaction with students. • Contributed to brainstorming sessions, helping to generate innovative ideas for events and startup concepts.

Education

• Manipal University Jaipur

  BBA HONS., Business Administration and Management, General

  2025 — 2029