Yanwei Gen Mao
M.S. Communication Data Science @ USC | Lehigh Marketing Alumna | Bridging Data Analytics, Communication & Business Strategy
- Role
- Business Data Analyst at ZURU
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Yanwei Gen Mao
Hi! I’m Gen, a second-year STEM master’s student in Communication Data Science at USC (expected graduation: May 2026). I’m passionate about the intersection of data analytics, communication, and marketing, and I enjoy uncovering insights that drive meaningful impact. My goal is to leverage data-driven strategies to help local communities and organizations thrive through informed, human-centered decision-making.
Experience
Business Data Analyst
Jan 2026 — Present · Los Angeles, CA, US
Education
Lehigh University
Bachelor of Science - BS, Business and Economics (Major in Marketing)
University of Southern California
Master of Science, Communication Data Science
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