Vivian Yan

About Vivian Yan

I’m a Business Development and Marketing leader with over 10 years of experience driving growth for aviation and AEC firms. At DY Consultants, I lead the firm’s marketing and BD strategy across major airport clients, overseeing pursuits, client relationships, proposal development, and firm-wide brand positioning.My background covers digital marketing, strategic planning, product development, and CRM implementation, but what I’m known for is turning industry insights into practical strategies that support real business growth. I work closely with our executives, technical teams, and airport stakeholders to keep our pursuits focused, responsive, and aligned with long-term goals.What I bring to the table:• Leadership on complex, multi-disciplinary BD efforts for major airport programs• Strong GTM and pursuit strategy development• Hands-on CRM management that improves visibility and team coordination• Relationship building that drives repeat business• High-quality proposal oversight with consistently strong win rates• Processes and structure that help teams work smarter and fasterAviation has been my focus for more than a decade, and I’m passionate about helping firms grow, building strong partnerships, and supporting the work that moves our industry forward.

Experience

1. Senior Business Development Manager

   Dy Consultants

   Jul 2019 — Present · New York, NY, US

   I lead DY Consultants’ firm-wide Business Development and Marketing strategy for aviation clients across the country. My role centers on managing pursuits and client engagement for major airport programs, and planning and engineering contracts.I oversee proposal strategy and interview preparation with consistently strong win rates, and I also drive our GTM planning and messaging to support the firm’s growth. As the product owner for our CRM platform, I manage adoption, configuration, analytics, and process improvements. I work closely with the executive and technical teams to strengthen relationships with airport authorities, prime consultants, and industry partners.

Education

• Dalian University of Foreign Languages

  Bachelor of Arts - BA, Journalism

• St. Thomas University

  Master of Arts in Communication Arts, Electronic Media

• Montclair State University

  International Exchange Program, Business

Skills

• Social Media Marketing
• Microsoft Excel
• Powerpoint
• Organization, Problem Solving, Decision Making
• Social Media
• Data Entry
• Teamwork
• Marketing
• Public Speaking
• Client Development
• Photoshop
• Html
• Event Planning
• Research
• Customer Service
• Time Management
• Microsoft Word
• Leadership
• Microsoft Office
• Event Management
• Indesign