Yanja Batbaatar
Director of Product Marketing @Vizient
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WORK HISTORY
Director of Product Marketing @Vizient
Chicago, IL, US
EDUCATION
University of Illinois at Chicago
Bachelor of Science (BS), Marketing
SKILLS
ABOUT YANJA BATBAATAR
I’m a product marketing leader who turns complex problems into clear strategies that drive measurable growth. Over the past decade, I’ve led global GTM, product launches, and market positioning across healthcare, fintech, and B2B2C, helping teams find clarity, focus, and results.I’ve launched FDA-approved products, scaled ABM campaigns, and developed industry positioning for ISO 20022. I’ve led global product marketing efforts, built Centers of Excellence, and partnered across product, sales, analytics, and clinical teams to bring new solutions to life. My work has helped shorten deal cycles, increase conversion, and grow marketing-sourced pipeline while managing agencies, aligning stakeholders, and leading high-performing teams.What drives me is building strategies that work in the real world. I love solving big problems, connecting the dots across teams, and moving from scattered to strategic. At the end of the day, I’m passionate about helping companies grow while creating impact that lasts.Strengths & Focus Areas: Global Marketing Strategy & Execution Omnichannel Campaigns & Product Launches🤝 Sales Enablement & Partnership Marketing Brand Positioning & Thought Leadership Data-Driven Insights & ROI Optimization Team Leadership & Culture Building
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