Yamini Gupta
Senior Brand Manager- Neem Facewash | Ex - Britannia
- Role
- Product Manager at Britannia Industries Limited
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Yamini Gupta
A young Marketing and branding professional having 5+ years of experience in a FMCG…
Experience
Product Manager
Jul 2018 — Present · Bengaluru, IN
Leading Britannia Nutrichoice portfolio and P&L across India• Lead Britannia Cakes & Drinks and manage P&L for Rs. 550+Cr & Rs 200 Cr across India• Spearheaded brand restage, communication & Proposition refresh for Drinks• Drive budgeted business topline, NOI% & market share through strategic channel input, ATL• and BTL intervention• Ideate and execute consumer promotion campaign to manage business in lean season, tactical intervention & induct new consumers in brand portfolio• Consumer research, Household panel, Nielsen track for better understanding of the brand & category dynamics, needs, opportunities, consumer validation, communication & proposition• Building 18 month innovation funnel to maintain market leadership• Working with cross functional teams to drive select and innovation project to improve the product mix and profitability for the portfolio
Education
Rajghat besant school
x, High School/Secondary Diplomas and Certificates
2000 — 2006
Sunbeam school
XII
2006 — 2008
PGDM- ITM Business School
PGDM, Marketing
Amity University
Bsc(H)biotech, biotech
2008 — 2011
Skills
- Biotechnology
- Market Planning
- Brand Development
- Marketing Strategy
- Customer Relations
- Research
- Market Research
- Online Marketing
- Sales Management
- Ms Office
- Advanced Excel
- Customer Service
- Microsoft Office
- Key Account Management
- Spss
- Team Management
- Powerpoint
- New Business Development
- Data Analysis
- Teamwork
- Entrepreneurship
- Competitive Analysis
- Marketing Research
- Marketing Communications
- Business Development
- Analysis
- Event Management
- Marketing Management
- Microsoft Excel
- Brand Management
- Strategic Planning
- Business Strategy
- Public Relations
- Marketing
- Advertising
- Social Media Marketing
- Market Analysis
- Negotiation
- English
- Management
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