Yaman Dhingra
Head of Marketing @upliance.ai
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WORK HISTORY
Head of Marketing @upliance.ai
Bengaluru, IN
EDUCATION
National Institute of Fashion Technology
Bachelor of Fashion Technology, B.F.Tech, Bachelors of Fashion Technology
SKILLS
ABOUT YAMAN DHINGRA
I build brands that create categories, not just campaigns.Across 12 years, I’ve worked at the intersection of brand strategy, growth, product and UX by turning user insight into clear, scalable systems that reduce CAC, improve conversion, and build long-term demand. At Upliance.ai, I lead the category narrative, brand campaigns and creatives, GTM, website UX, performance marketing, funnel optimisation and P&L. This work improved acquisition efficiency by ~45 percent, tripled CTR, increased time spent on key pages 5x, and lifted the North Star metric by ~30 percent.Before this, I drove brand strategy and creative systems at Meesho during hypergrowth building multi-channel campaigns, improving user comprehension, and strengthening category recall at scale.I thrive in environments where:• clarity drives revenue• product and marketing collaborate deeply• narratives and UX shape performance• experiments inform decisionsIf the challenge involves category creation, funnel clarity or narrative design, that’s where I do my best work.
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