Yajaira D. Torres

About Yajaira D. Torres

I’m a hospitality Sales & Marketing leader with a career built across select-service, full-service, and convention hotels, now focused on lifestyle and luxury. I deliver results by building accountable, collaborative teams and making sure they have the support and resources to win, especially in complex environments like pre-openings and ramp-ups.

Experience

1. Director, Sales and Marketing

   Sls Baha Mar

   Jul 2023 — Present · Nassau, BS

   I have the pleasure of leading the commercial function for SLS Baha Mar, a flagship lifestyle & luxury resort within the Baha Mar destination, overseeing a 13-person team across luxury leisure, business transient and group segments. I manage our participation in top-tier luxury programs (Virtuoso, American Express, Signature, Internova, etc.) and partner closely with resort marketing and F&B to drive room revenue and support a $100M+ day- and nightlife portfolio across specialty venues, nightclub, water park and beach club.

Education

• Georgia Perimeter College

  Marketing, Business, Management, Marketing, and Related Support Services

  2003 — 2005

Skills

• Marketing
• Budgeting
• Business Development
• Resorts
• Convention Services
• Hospitality Management
• Banquets
• Food
• Budgets
• Food
• Property Management Systems
• Hotel Management
• Hospitality
• Negotiation
• Sales
• Leadership
• Hotel Booking
• Marketing Strategy
• Pre-Opening
• Lodging
• Front Office
• Leisure Travel
• Account Management
• Revenue Analysis
• Management
• Team Building
• Guest Service Management
• Hospitality Industry
• Yield Management
• Event Management
• Hospital Sales
• Meeting Planning
• Trade Shows
• Sales Management
• Corporate Events
• Travel Management
• Tourism
• Wedding Planning
• Concierge Services
• Opening Hotels