Yael B.
Head of Social Partnerships @Meltwater
Signup · Get unlimited contacts
WORK HISTORY
Head of Social Partnerships @Meltwater
Miami, FL, US
I lead global strategic partnerships across social and content platforms, with a focus on building API-driven integrations that power Meltwater’s social listening, analytics, and engagement products. I manage relationships with top-tier platforms while driving co-development efforts, beta access, product enablement, and go-to-market alignment.My work spans partnership strategy, technical integration planning, and cross-functional collaboration with product, marketing, legal, and commercial teams to ensure our solutions remain innovative, compliant, and competitive.
EDUCATION
University of Florida
Bachelor’s of Science
SKILLS
ABOUT YAEL B.
I’m a cross-functional business leader with a background in SaaS, client strategy, management, and product integrations. I lead high-impact partnerships across content, technology, and go-to-market teams, driving innovation through platforms like TikTok, Snap, Meta, and others.In my current role within a product organization, I lead partner API and content integrations from discovery through execution. I align engineering, product, and commercial teams, communicate performance and roadmap impact at the executive level, and navigate ambiguity with clarity and speed.Before stepping into product and platform strategy, I served as Managing Director at Meltwater, where I led one of the company’s top-performing offices globally. I oversaw a $14M portfolio, developed six future leaders (including one Managing Director), and held the #1 rank globally for growth on renewal for three consecutive years. I acted as executive sponsor for top-spending clients, built strategic partnerships, and drove outcomes across NPS, retention, billings, user adoption, and forecast accuracy. My leadership was recognized through Meltwater’s Executive Accelerate Program, which identifies top executive talent across the organization.Looking ahead, I’m focused on scaling partnership innovation, shaping how AI transforms content ecosystems, and continuing to grow into senior product leadership.Let’s connect—especially if you’re working at the intersection of content, technology, and innovation.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.