Anish Yadav
Digital Marketing| Paid Marketing | Media Planning & Buying | Advertising | Client Servicing | Analyst
- Role
- Assistant Manager at Interactive Avenues
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Anish Yadav
Strategic Digital Media Specialist with 4+ years of experience in media planning, investment management, and performance marketing across Meta Ads, Google Ads, and programmatic platforms. Experienced in managing large-scale budgets, optimizing campaign performance, and delivering measurable improvements in ROI, ROAS, and brand positioning. Strong expertise in media analytics, stakeholder management, and translating business objectives into data-driven, full-funnel media strategies that drive sustainable growth.
Experience
Assistant Manager
Feb 2024 — Present · Gurugram, IN
Leading digital media planning and performance marketing across Meta Ads, Google Ads, and programmatic platforms, managing full-funnel campaigns to drive measurable growth in ROAS, conversions, and campaign efficiency. Developing data-driven media strategies, optimizing campaign performance, and ensuring seamless execution through cross-functional collaboration. Managing key brand portfolios including Emami, Mother Dairy, Daawat, Trident, Oberoi Hotels, Urban Company and Apollo Tyres, delivering strong business outcomes and client success.
Education
ITM Group of Institutions
PGDM
2020 — 2022
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