Yuliya Y.
Sr Digital Marketing Manager @Coding Temple
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WORK HISTORY
Sr Digital Marketing Manager @Coding Temple
US
Introduced cohort analysis for the first time in the organization, uncovering insights that improved ad and website conversion performance, which drove overall CPL down from $100+ to $65 within 2 months while sustaining LTV🤝 Secured a new lead generation partner platform delivering a ROAS of 2.3 (vs. target 1.3) Managed a cross-channel marketing strategy with a monthly budget of ~$200K Analyzed and optimized student onboarding and exit SOPs, reducing drop-offs by more than 3x Created the mockup for a new homepage, which became the foundation for the current live version and increased lead conversion across all traffic sources from 3.7% to 5.1%(avg)
EDUCATION
Moscow State Linguistic University
Associate's degree, Public Relations/Image Management
SSML Carlo Bo
Bachelor's degree (BAC +3), Language Interpretation and Translation
Russian Foreign Trade Academy
Master's degree (BAC +5), Business, Management, Marketing, and Related Support Services
ABOUT YULIYA Y.
Passionate about scaling digital growth, I bring 7+ years of experience driving ROI for…
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