Betty Xu

Principal Product Manager @BMC Software

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2021 — Present

Principal Product Manager @BMC Software

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I make product / process move.\\\\n\\\\nMy day consists of improving the quality of life for our users, developing the GTM strategies and enablement programs (both internally and externally) across BMC Helix products, and driving processes to reduce development lead time, improve communication, and adapt our SaaS offering to strong industry trends.\\\\n\\\\nProud owner of starting initiatives such as the first ever BMC Helix Newsletter with over subscribers within the first month of launch, working with a team of Product Managers to bring synergy across the BMC Helix product family, and producing customer-facing documentation / collateral in partnership with Marketing e.g. Product Videos, Roadmap Presentations, Webinars, Infographics, etc.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n

EDUCATION

2012 — 2016

Wilfrid Laurier University

Bachelor of Business Administration (BBA) Major, Philosophy Minor, (Marketing & Technology, Philosophy of Reasoning)

SKILLS

MarketingMicrosoft OfficeLeadershipCommunicationPowerpointBloggingCustomer Relationship Management (Crm)SalesDigital MarketingStrategyFacebookPublic SpeakingMarket ResearchCrmMicrosoft ExcelCompetitive AnalysisTime ManagementTeamwork

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Betty Xu — Principal Product Manager at BMC Software in Toronto, ON, CA | Unifers