Xochitl Reed
Coordinator, Community Health Programs @Rady Children's Hospital-San Diego
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WORK HISTORY
Coordinator, Community Health Programs @Rady Children's Hospital-San Diego
EDUCATION
Project Management Institute Chennai Chapter
PMP Certification, Business, Management, Marketing, and Related Support Services
San Diego University For Integrative Studies
Masters in Business Administration, Business, Management, Marketing, and Related Support Services
San Diego State University
Bachelor of Arts (B.A.), Graphic Design
ABOUT XOCHITL REED
Strategic marketing and social media leader with 10+ years of experience developing and executing integrated campaigns across healthcare, hospitality, consumer, entertainment, and real estate brands.I specialize in building data-driven social and digital strategies that connect brand storytelling with measurable business outcomes. My experience spans paid and organic social, brand campaign development, influencer and UGC activation, website strategy, SEO/SEM, cross-functional collaboration, and reputation management.I have led multi-channel initiatives from concept to execution — aligning stakeholders, managing vendors, overseeing creative production, and optimizing performance through analytics and audience insights. I thrive in fast-paced environments where priorities shift quickly and strategic decision-making is essential.Whether translating complex topics into accessible content or launching performance-driven digital campaigns, I bring a balance of creative vision, operational discipline, and analytical rigor.Currently exploring opportunities in:• Social Marketing Leadership• Brand & Corporate Marketing• Digital Campaign Strategy• Integrated CommunicationsLet’s connect.
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