Roger Zhu

About Roger Zhu

I am a product designer with 10+ years of experience building products in Ads, SaaS, and Wearables.Most recently, I have been a Product Design Lead at Meta (Facebook). I worked on its Ads product. First on Facebook Attributions, an analytic tool that helps large advertisers measure and understand the impact of their ads across multiple channels. Later I designed Insights in Meta Business Suite. It’s an analytic offering to small and medium businesses (SMBs).Previously, I was the founding designer at Panorama Education, a YC startup. We built data visualization software for K-12 schools across the US. In 4 years, I helped launch two products (Student Success, and Students Survey), hired and built a design team, and contributed to Panorama Education’s 10X growth.Outside of my work, I teach sketching at MIT, volunteer with Boston Public Schools, and am passionate about contributing to the design community. I completed my master’s degree in Industrial Design with honors at the Rhode Island School of Design (RISD).

Experience

1. Product Manager, Software

   10x Genomics

   Aug 2024 — Present

   Lead product for Xenium Explorer, shaping the roadmap for spatial biology visualization and analysis across RNA + protein• Drive customer-centric development by practively surfacing user pain points, sharing insights, and turning feedback into high-impact features• Collaborate closely with engineering, bioinformatics, genomics R&D, and commercial teams to deliver intuitive, high-performance software at scale

Education

• Zhejiang University of Technology

  Bachelor of Engineering (B.E.), Industrial Design

  2003 — 2007

• Rhode Island School of Design

  Master of Industrial Design

  2009 — 2012