Ximena Pazos
Executive Vice President, Media at Hispanic Group
- Role
- EVP, Media at Hispanic Group
- Location
- Miami, FL, US
- LinkedIn followers
- 500 followers
About Ximena Pazos
An accomplished media executive with over thirty years of experience as a minority agency leader and proud first-generation Latina, has played a pivotal role in positioning Hispanic Group at the forefront of multicultural advertising in the US. Her extensive career in the US and Latin America includes managing global brands such as Procter & Gamble, Warner-Lambert, Coca-Cola, and PayPal, as well as local brands like DishLATINO, Western Union, Fox Deportes, Sling, and Boost Mobile. I am passionate about driving efficiency at every level of the media consumer journey.
Experience
EVP, Media
Apr 2023 — Present · Miami, FL, US
An accomplished media executive with over thirty years of experience as a minority agency leader and proud first-generation Latina has played a pivotal role in positioning Hispanic Group at the forefront of multicultural advertising in the US. Her extensive career in the US and Latin America includes managing global brands such as Procter & Gamble, Warner-Lambert, Coca-Cola, and PayPal, as well as local brands like DishLATINO, Western Union, Fox Deportes, Sling, and Boost Mobile. She is passionate about driving efficiency at every level of the media consumer journey.
Education
IPP - Instituto Peruano De Publicidad
Bachelor's degree, Advertising
Skills
- Offline Media
- Hispanic Marketing
- Social Media
- Online Advertising
- Online & Offline Media
- Digital Marketing
- Us Hispanic Market
- Hispanic Market
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