Xavier Lamour
Professional Youtuber @YouTube
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WORK HISTORY
Professional Youtuber @YouTube
London, GB
Creator of a subscriber-strong YouTube community that spotlights new entertaining content from underrated creators, helping them gain more exposure. My main channel PmHD has become one of the largest gaming community channels on YouTube, with over subscribers and 18 million views.• Strategic Development: Proactively planning and exploring new ways to grow and test new growth techniques. Carrying out gaming content and market research to stay up to date with the most trending content as well as analyzing competitor’s growth and analytics.• People and Content Management: Managing a 30+ member team and coordinating the content that goes up on my channels. Review hundreds of video submissions per week from new content creators, providing constructive feedback to many who are unsuccessful. • Mentorship: of hundreds of creators on the best growth-practices on YouTube and how to overcome challenges. Advising on how to optimize their channels and improve their SEO ranking. • Recruitment: Identify talent and channels with quality content, and bring them into my community. • Channel Growth: Growing views and subscribers; community engagement.
EDUCATION
University of Southampton
Master of Science - MS, Demography and Population Studies
University of Southampton
Bachelor of Science - BS, Population and Geography
Kingston College
A-Levels, Sociology, Economics, Geography
Marina International School
International GCSEs
SKILLS
ABOUT XAVIER LAMOUR
Marketerpreneur, impact-focused, and endlessly driven 🤓 I’ve built multiple digital ventures from the ground up. From launching a fast-growing YouTube Partnership Network with creators generating 15-20 million monthly views, to scaling a multi–six-figure eCommerce brand, to founding Prestige Impact, a growth marketing consultancy dedicated to helping tech for good, ethical eCommerce, and purpose-driven businesses accelerate their growth and impact.If you want to get in touch, ping me a message on LinkedIn or send an email to x•••••@prestigeimpact.co.uk - would love to chat—Over 6 years in performance marketing, driving high-volume customer acquisition for B2B and B2C brands worldwide while hitting strict KPIs to maximise ROI. As a Senior Paid Media Specialist at MVF - one of the world’s leading customer generation companies - I managed marketing performance and delivery for 50+ products across LinkedIn, TikTok, Meta, Twitter, and YouTube with a £250k+ monthly ad spend.I spearheaded the growth of MVF’s LinkedIn division from zero to a top 15 advertiser in the UK & EMEA, managing £10M+ in LinkedIn ad spend and generating thousands of leads across 50+ B2B verticals, from Fleet Management SaaS and CRM to Fintech, HR Software, Medical Tech, and more. Recent highlights:Silver – Best Use of Video – UK Paid Media Awards 2023Nominee – Greatest Performance UK – TikTok Awards 2022Winner – Best Use of LinkedIn Ads – UK Biddable Media Awards 2020Shortlisted – Best Data Use – UK Biddable Media Awards 2020—Also, I freelanced as a Digital marketing specialist for VQ, a fast-growing apparel brand and online retailer, driving exponential revenue growth through performance-focused email marketing campaigns and data-driven tactics. I assisted with implementing paid social performance testing (both audience, creative, and bidding tests). I\'ve also freelanced for a variety of other Ecomm and Tech startups performing similar tasks over the years.
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