William Salmon-Lefranc

Senior Sales Director @illumin

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2022 — Present

Senior Sales Director @illumin

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Toronto, ON, CA

Raise awareness of the illumin advertising platform in Canada. Close new business with Agencies and Brands. Partner with Adops, Product, Marketing, Client Excellence on key projects and initiatives as we scale our platform.

EDUCATION

2008 — 2009

Rotterdam Business School RUAS

Master, International Business

2007 — 2009

ESC Saint-Etienne

Master 2, Marketing

2004 — 2006

Université Côte d'Azur

University Technology Diploma, Business and Administrations

SKILLS

Mobile AdvertisingRtbWeb AnalyticsDigital StrategyBusiness DevelopmentDigital MarketingReal-Time BiddingDigital MediaData AnalysisAd NetworksMicrostrategy ReportingRetargetingAdvertisingDisplay AdvertisingE-CommerceNew Business DevelopmentAd ServingFish FarmingComputer HardwareOnline MarketingOnline AdvertisingInternational Account ManagementMobile Marketing

ABOUT WILLIAM SALMON-LEFRANC

15+ years Ad-Tech sales experience, evangelizing Buyer/Seller side platforms to brands & agencies. Expert in biddable media planning, strategy and execution (Programmatic, Social, Search).

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William Salmon-Lefranc — Senior Sales Director at illumin in Toronto, ON, CA | Unifers