Kara Matook
Territory Sales Manager @Sfi Health
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WORK HISTORY
Territory Sales Manager @Sfi Health
Reno, NV, US
Science and service: Managing strategic partnerships across a six-state territory, utilizing a consultative approach to influence behavior change and drive adoption of clinical solutions. I operate at the intersection of strategy and enablement, translating complex data into actionable resources that drive performance.Core areas of focus- Stakeholder management: Aligning diverse groups of practitioners around shared outcomes, utilizing high-EQ communication to bridge the gap between clinical data and practical application- Enablement strategy: Equipping partners with the GTM resources, education, and protocols needed to improve outcomes, mirroring an L+D (Learning + Development) approach of equipping for success- Strategic partnership: Building trust-based relationships rooted in education and shared mission, serving as a strategic advisor rather than a transactional vendor.This role is an extension of what I believe: That sustainable growth is a system, not a silo. Whether in healthcare or organizational leadership, success happens when individuals are equipped with the right tools, education, and support to care for the \"whole person\" or the \"whole business.\"
EDUCATION
University of Rhode Island
B.S. Biological Sciences and B.A. Psychology
ABOUT KARA MATOOK
Fueled by curiosity and driven to make a meaningful impact, my career has been anchored by two constants: purpose and process. From academic research in pediatric hematology to building operations and growth strategies in edtech and biotech, I’ve led high-performing teams, scaled systems, and shaped stories that center human connection as the driver of sustainable change. Along the way, I learned good intentions only scale when they are supported by strong systems.Each chapter has reinforced my belief in the power of compassionate, informed leadership. Whether you are treating a patient or scaling a business, you cannot just treat the symptoms (missed targets, churn); you must tend to the \"whole system\", the people, the processes, and the culture behind the results.Today at SFI Health, I work at the intersection of strategy and enablement. I support healthcare practitioners not just by selling solutions, but by acting as a consultative partner, translating complex data into actionable insights that drive behavior change and improve outcomes.I’m a builder by instinct and a strategist by design, and most at home where operational rigor meets human empathy. Whether consulting with a founder on organizational design, equipping a partner with the right tools, or bridging insights across diverse teams, I’m committed to building environments where impact can thrive.If you’re building toward better - especially from the inside out - I’d love to connect.
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