Wolf Schaefer
Founder & CEO at zwoelf consulting
- Role
- Partner at Ueber-Brands
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Wolf Schaefer
I founded zwoelf for strategies that tell stories. Connecting the dots between thinking…
Experience
Partner
Dec 2013 — Present · Berlin, DE
Education
University of Arts, Berlin
Diplom Kommunikationskaufmann, Social and Business Communications
1987 — 1992
San Francisco State University
Broadcast Communication Arts
1990 — 1991
Freie Universität Berlin
Master of Business Administration (M.B.A.), Business & Marketing
1988 — 1990
Siebengebirgsgymnasium
Abitur
1973 — 1982
Skills
- Market Segmentation
- Brand Extensions
- Global Marketing
- Brand Equity
- Portfolio Strategy
- Consumer Behaviour
- Fmcg
- Media Planning
- Market Research
- International Marketing
- Idea Generation
- Trend Following
- Brand Expansion
- Marketing Communications
- Marketing
- Brand Architecture
- Brand Awareness
- Qualitative Research
- Brand Management
- Content Strategy
- Marketing Strategy
- Customer Insight
- Global Research
- Digital Media
- Mobile Marketing
- Interactive Marketing
- Branding & Identity
- Digital Marketing
- Global Brand Building
- Art Direction
- Consumer Insights
- Creative Strategy
- Brand Innovation
- Strategy
- Digital Strategy
- Interactive Advertising
- Marketing Research
- Branding
- Segmentation
- Trend Identification
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