Amanda Wolfe

About Amanda Wolfe

As a results-driven marketing executive, I excel in crafting and executing brand strategies that drive growth for businesses in healthcare, technology, and AI. My expertise spans product launches, rebranding, omni-channel marketing, demand generation, and strategic start-up initiatives. I’m passionate about delivering high-impact campaigns that engage audiences, build brand equity, and fuel business growth.With a forward-thinking approach, I blend creativity with data-driven insights to ensure brand messages resonate deeply with target audiences. My experience in managing both internal teams and external partners allows me to maximize results in fast-paced, collaborative environments. I am adept at navigating complex, regulated industries and have a unique ability to understand the key stakeholders who drive buying decisions.I have a proven track record in brand positioning and repositioning, strategic storytelling and messaging, and brand strategy and campaign development. My expertise extends to product launches, naming and architecture, digital marketing, social campaigns, and team leadership and mentoring. These strategies reflect my commitment to enhancing full lifecycle marketing initiatives, increasing brand visibility, and delivering measurable ROI.Grounded in strategic planning, thought leadership, and PR and media efforts, my work combines creative, out-of-the-box thinking with a keen eye for recognizing opportunities and identifying gaps. I drive marketing initiatives that align with business objectives and create a lasting impact.

Experience

1. Vice President Marketing

   Nabla

   Sep 2025 — Present · New York, NY, US

Education

• Penn State University

  Bachelor's degree, Biobehavioral Health

  2006 — 2010

• The Wharton School

  Certification, Digital Marketing & Growth Strategies

Skills

• Bootstrap
• Event Planning
• Analysis
• Search Engine Optimization (SEO)
• Branding
• Marketing Communications
• Facebook
• Email Marketing
• Social Media Marketing
• Facebook Marketing
• Healthcare
• Google Analytics
• Digital Marketing
• Inbound Marketing
• Child Development
• Healthcare Information Technology
• Marketing
• Public Relations
• Blogging
• Google Apps
• Vendor Management
• Software Documentation
• Social Media
• Medical Terminology
• Events Coordination
• Microsoft Office
• Sales
• Facebook Fan Page Strategies
• Influencer Marketing
• Management
• Team Leadership
• Marketing Strategy
• Salesforce.com
• Training
• Html5
• Strategic Partnerships
• Html
• Social Marketing
• Website Development
• Customer Service