Wendy Lucas

About Wendy Lucas

Wendy Lucas has over 30 years of executive and senior leadership experience with a record of accomplishments driving advances in growth, revenue and profitability. Central to her philosophy is building winning teams and a collaborative culture. She has the ability to identify product lifecycle opportunities, implement effective marketing strategies, create organizations and enable mission-critical business initiatives. Wendy demonstrates leadership known for building trusted relationships across Sales, Marketing, Product Management and Development teams; driving consistent focus on the customer/market and business growth across all routes to market.Competencies:Strategic Development * Organizational Start-Up/Development * Brand & Marketing TransformationGlobal Enterprises * Digital Marketing * Product Marketing * Innovative Sales/Marketing Program Design * Client Advocacy * Revenue & Profit Growth * Team Leadership * Competitive Product Positioning * Product Launch & Market Penetration

Experience

1. Senior Marketing Strategist

   Management Essentials

   May 2024 — Present · Cincinnati, OH, US

   Senior Marketing Consultant focused on strategy, digital marketing, campaign management, content strategy, market insight and performance analysis.

Education

• Capital University

  Bachelor of Science, Computer Science

  1988 — 1992

Skills

• Data Warehousing
• Business Intelligence
• Big Data
• Master Data Management
• Analytics
• Business Analytics
• Db2
• Enterprise Architecture
• Saas
• Solution Architecture
• Data Integration
• Data Modeling
• Enterprise Software
• IT Strategy
• Soa
• Pre-Sales
• Ibm Db2