Winston Barbe
E-Commerce Specialist | Software Engineer
- Role
- Ecommerce Manager Web Developer at Echo Base
- Location
- Athens, GA, US
- LinkedIn followers
- 500 followers
About Winston Barbe
I’m a full stack developer with five years of hands-on experience building practical…
Experience
Ecommerce Manager Web Developer
Oct 2022 — Present
At Echo Base, I oversee all aspects of our direct-to-fan e-commerce operations, helping scale our storefronts into a core part of the business. I manage multiple platforms (Shopify, Webflow, Squarespace, Bandcamp) and ensure fans have a seamless, mobile-friendly shopping experience from presale to delivery.Highlights include:Growing sales year-over-year by expanding product offerings, optimizing merchandising, and improving site UX and checkout flowsRunning presale campaigns, limited-edition drops, and artist collaborations, coordinating timelines across marketing, fulfillment, and productionUsing analytics (Shopify, GA4) to track performance and apply data-driven strategies that improved conversion and average order valueStreamlining fulfillment and vendor workflows to keep inventory lean while meeting demand for artists, labels, and tour-linked salesI love building systems that connect fans to music and help artists maximize the impact of their releases — whether through presale infrastructure, bundled offers, or long-term e-commerce strategy.
Education
Athens Technical College
Associate of Arts and Sciences - AAS, Electrical Construction Systems Technology
The University of Georgia
Bachelor of Arts - BA, Journalism
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