Winston W.

EVP, President Mortgage Banking @PenFed Credit Union

Jacksonville, FL, US
MOBILE NUMBERS
+13•••••••52

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WORK HISTORY

Sep 2018 — Present

EVP, President Mortgage Banking @PenFed Credit Union

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Mclean, VA, US

EDUCATION

N/A

Auburn University

BS, Finance

ABOUT WINSTON W.

With over 35 years leading complex financial services organizations, I have built a career on turning around troubled lines of business, restoring revenue growth and net income, and transforming customer and employee experiences. My leadership style blends strategic clarity with disciplined execution—driving results that are measurable, durable, and repeatable.I am known for stepping into challenges, stabilizing operations, and rebuilding for scale. Whether accelerating a stagnant business unit or repairing a declining portfolio, I consistently deliver transformation through: • Reimagined customer experience • Stronger employee engagement and leadership development • Operational redesign and cost efficiency • Data-driven decisioning and intelligent automation • AI-driven enhancements across marketing, business intelligence, sales, and operationsMy approach integrates human leadership with modern technology. I’ve led organizations through complete digital reinventions—deploying AI to personalize marketing, optimize sales funnels, modernize business intelligence, and streamline operations. I am passionate about applying AI not as a buzzword, but as a strategic capability that improves speed, accuracy, and consumer value.A recognized innovator, I have successfully transitioned organizations to new loan origination and servicing platforms, architected preventative-controls ecosystems, and invented patented digital mortgage technologies that modernize the homebuying experience.Patents for Mortgage Digital Technology:• 10••••92• 10••••64• 10••••21I believe I’m responsible for every person in my organization. My passion for fitness, health, and longevity shapes how I lead—developing the whole person, not just the employee. My proudest accomplishment isn’t revenue or turnarounds, but helping team members transform their health, elevate their careers, find balance, and live vibrant, fulfilled lives. When people thrive personally, they perform at their best professionally.My career spans mortgage banking, retail banking, commercial lending, and private banking—balanced with a strong focus on culture, leadership, and the customer. At every step, my goal is the same: transform businesses, elevate people, and deliver growth that lasts.

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