Winnie Waithira
Associate @AlphaSights
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WORK HISTORY
Associate @AlphaSights
Hamburg, DE
Founded in 2008, AlphaSights is the global leader in knowledge on-demand. We connect investors and business leaders with the knowledge they need to succeed. Working from nine cities globally, our 1500+ colleagues provide round-the-clock coverage to the world’s top investment funds, consultancies, and Fortune 500s. Which includes and is not limited to- Act as liaison between financial and advisory institutions and leading executive level business professionals- Analyse various industries for key players, trends, and events in order to help clients find the most relevant professionals for a given project- Assist in early stage research and due diligence process across core industries and geographies- Own every aspect of my projects, from initiating and managing client-expert communications to meticulously scheduling calls to ensure seamless collaboration.
EDUCATION
United States International University
Psychology
CBS International Business School
Master of Science - MS.c
Transformation Academy
Mindset Coaching
ABOUT WINNIE WAITHIRA
Multidisciplinary Professional in Marketing, Consulting, and Organizational Development | Expertise in Strategy, People, and Innovation Restarting my career in Europe offers an exciting opportunity to bring my diverse expertise to roles in product marketing, consulting, talent management, change management, and education. I am driven by a passion for tackling complex challenges, fostering collaboration, and delivering measurable, meaningful impact. Core Competencies: Marketing & Brand Strategy: Proven ability to craft digital campaigns, optimise brand positioning, and engage global audiences. Consulting & Organizational Development: Skilled in stakeholder engagement, process improvement, and scaling innovative initiatives. Collaboration & Stakeholder Engagement: Strong track record of building meaningful relationships across multicultural and cross-functional teams. Analytical Insight & Innovation: Combining qualitative and quantitative approaches to inform strategy and foster innovation. Key Achievements- Implemented a digital transformation initiative at Econocom GmbH, introducing tools that streamlined workflows and improved team efficiency- Designed and implemented various products at ALX in collaboration with Mastercard Foundation, impacting over 3 million young professionals- Developed marketing campaigns that achieved up to a 150% increase in audience engagement, boosting growth and brand visibility. Working Style: Collaborative and adaptable, thriving in diverse and dynamic environments. Creative problem-solver, integrating strategic thinking with innovative approaches to achieve goals. Committed to continuous learning, aligning personal development with organisational success. Empathetic and inclusive, fostering trust and shared purpose to drive high-impact teamwork. I am open to leveraging my skills across fields, including product marketing, consulting, talent management, education, and change management. With a foundation in marketing, a strong affinity for technology, and a Master’s thesis exploring the effects of AI on consumer behaviour, I excel at translating innovation into strategies that address market needs. Languages: English: C2 - Native speaker with professional fluency. German: C1 - Professional fluency (Goethe Institut certified) Let’s connect to explore opportunities for collaboration and impactful solutions!
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