Will Pollock
- Role
- Head of Global Marketing Operations, Devices Prime Video at Amazon
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Will Pollock
Experienced in driving business growth across US and international regions. Skilled in…
Experience
Head of Global Marketing Operations, Devices Prime Video
Jan 2022 — Present
Lead global product marketing and on-device paid media to drive performance of Amazon Prime Video across a base of 200+ living room partners. Oversee a multi-million dollar media budget. Established and lead a talented team of 11 media and campaign managers based in US, EMEA, LATAM, and APAC regions- Created global paid media program and built team from scratch, equipping to effectively manage global campaigns and complex device partner relationships- Collaborated with Product and Engineering teams to integrate a measurement partner, resulting in improved media efficiency, enhanced measurement, and flexibility to optimize on-device media approach- Lead go-to-market of major series, movies, and live sports like Lord of the Rings: Rings of Power, Citadel, English Premier League Football, and Thursday Night Football on Amazon\'s streaming device partners.
Skills
- Management
- Analytical Skills
- Leadership
- Data Analysis
- Spanish
- Training
- Financial Analysis
- Finance
- Customer Service
- Strategy
- Powerpoint
- Analysis
- Microsoft Excel
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