Willow Bay
Dean, USC Annenberg School for Communication and Journalism
- Role
- Dean at Usc Annenberg School For Communication And Journalism
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Willow Bay
Willow Bay was appointed dean of the USC Annenberg School for Communication and Journalism (ASCJ) and holder of the Walter H. Annenberg Chair in Communication in July 2017. A veteran broadcast journalist and a leader in digital communication, Bay was previously the director of the USC Annenberg School of Journalism (2014–17). She launched the Annenberg Media Center in Wallis Annenberg Hall, introduced the school’s new Bachelor of Arts in Journalism degree program, welcomed the first cohort of the school’s nine-month Master of Science in Journalism program, forged partnerships with key media industry partners, and created new curriculum and fellowships for master’s students. Bay’s work to ensure that current and future communicators are fluent writers across many digital platforms was recognized with the Award of Honor from the PEN Center USA. Bay came to USC Annenberg from her post as senior editor and senior strategic adviser of The Huffington Post, where she managed editorial content and growth initiatives for the pioneering on-line news site. Working closely with founders Arianna Huffington and Ken Lerer, she oversaw the launch of over a dozen news, business and lifestyle content verticals including eight metro pages across the country. In addition, she was a special correspondent for Bloomberg TV and host of Women to Watch, a primetime program that profiled the next generation of women leaders in various industries. Her prominent broadcast experience includes reporting and anchoring for ABC News’ Good Morning America/Sunday and serving as a correspondent for Good Morning America and World News Weekend. The first woman to co-anchor CNN’s flagship daily financial news program Moneyline News Hour, Bay also anchored Business Unusual and Pinnacle, the network’s weekend business news programs. At NBC, she co-hosted NBA Inside Stuff, the NBA\'s weekly magazine show, and served as a correspondent for the Today Show morning program.
Experience
Dean
Usc Annenberg School For Communication And Journalism
Jul 2017 — Present · Los Angeles, CA, US
Education
University of Pennsylvania
Bachelor’s Degree
1981 — 1985
New York University - Leonard N. Stern School of Business
Master of Business Administration (M.B.A.)
1987 — 1991
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.