Will Nowadly

About Will Nowadly

Currently reading: How to Win Friends & Influence People by Dale Carnegie - Institutional advancement and NCAA Division I athletics experience in fundraising, communications, marketing, alumni relations, graphic design, social media and digital strategies, events and hospitality - Experience with planning and executing events, budget management, contract negotiations, customer service, donor services and stewardship - Familiarity with a priority points system, membership benefits and priority seating and parking - Management of student workers, interns, volunteers and staff in office and special events operations - Experience collaborating with alumni, donors, students, university and civic leaders, vendors, volunteers, faculty and staff of diverse backgrounds Communications Experience - Able to strategically manage multiple projects and assignments with frequently changing priorities in a fast-paced environment demanding flexibility, collaboration and adaptability - Manage design project workflow from obtaining quotes to initial design through production, adhering to specified and agreed upon timelines and budgets - Consult with staff to determine project parameters including purpose, audience, conceptual focus and scope - Serve as brand manager to ensure each project strengthens the brand and reputation, adheres to university and department style and brand guidelines and reinforces key institutional messages for both internal and external audiences Technical Skills - Adobe Creative Cloud including InDesign and Photoshop - Facebook, Instagram, LinkedIn, Twitter and Sprout Social - WordPress, Salesforce Marketing Cloud and Mailchimp - MobileCause, Community Funded and ThankView - Final Cut Pro, iMovie and Adobe Premiere Rush - Blackbaud Customer Relationship Management (CRM)- Google Analytics and UTM codes - Microsoft Office and Google Docs, Slides and Forms

Experience

1. Senior Director of Annual Giving and Communication

   High Point University

   Mar 2023 — Present · High Point, NC, US

   Fundraising Highlights - Led FY24 Day for HPU annual giving day planning and strategies securing an all-time high with 1,731 gifts, which was a 36% increase from FY23. Also, set an all-time best of 2,060 donors, a 24% increase from FY23, including highs in graduate alumni and family members. Also accounted for 1,133 new fiscal year donors- During FY24 Giving Tuesday, established all-time highs in gifts (1,027) and dollars raised ($1,405,269.69)- Secured $7,084,636.01 to achieve the FY24 goal in unrestricted annual fund including all-time bests in alumni donors (2,873), new first-time donors (1,997), young alumni donors (1,505) and family donors (1,505). In the faculty/staff campaign, posted a 43.10% improvement in acquiring new donors for a 14.76% increase in faculty/staff giving compared to FY23. Responsibilities- Strategically lead annual giving program to meet fundraising targets and design a comprehensive plan with measurable goals; monitor and analyze metrics to track progress and identify growth areas- Create innovative strategies to identify, engage and cultivate new donors and expand pipeline- Launch leadership annual giving program ($1,924 to through VanillaSoft platform; coach and train Manager of Annual Giving in cultivation and solicitation techniques to achieve established goals- Collaborate with Institutional Advancement\'s core leadership and respective units to align messaging, funding priorities and strategies- Investigate and implement new platforms, technologies and industry innovations - Lead and supervise annual giving and communications team of four professionals providing mentoring, guidance and support for success- Plan, develop and manage annual giving and communications budget to support strategic goals and ensure maximum return on investment- Led and organized Day for HPU (FY24) and Giving Tuesday (FY24 and FY25) giving day campaigns

Education

• Canisius University

  Master of Science (MS), Sport Administration

  2013

• Houghton University

  Bachelor of Science (BS), Communication and Physical Education

  2007