Tori Willis
Product Designer · Brand Builder
- Role
- Product Designer at Collimate Space
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Tori Willis
Strategic Product Designer specializing in UX/UI and brand building, with a passion for…
Experience
Product Designer
Oct 2024 — Present
Redesign a responsive B2B, AI/ML aerospace SaaS platform, improving user experience across web, tablet, and mobile views by integrating dark mode and glassmorphism effects to enhance visual depth, readability, and overall interface clarityCreate a comprehensive style guide and design system from scratch, defining UI components, typography, color schemes, and opacity levels to ensure visual consistency and a cohesive user experience across products and devices Create low-fidelity wireframes while designing the homepage, focusing on usability and functionality while iterating UI designs to enhance consistency, clarity, and user experience, increasing adaptability to responsive design for multiple devicesDevelop high-fidelity wireframes with a focus on dark mode contrast systems, aligning with accessibility standards and design best practices to deliver interfaces that harmonize user inclusivity, aesthetic quality, and functional capabilityImplement responsive text and color variables and reusable components in Figma, increasing design efficiency by 30% and reducing iteration time by 20% Deliver a detail-oriented homepage redesign with comprehensive design specifications, collaborating with developers through weekly discussions to ensure accurate, platform-consistent implementation and a seamless user experience
Education
Fashion Institute of Technology
Associate of Applied Science
Ursuline College
Bachelor of Arts - BA
Skills
- Advertising
- Fashion Design
- Product Development
- Visual Merchandising
- Sporting Goods
- Trend Analysis
- Footwear
- Styling
- Apparel
- Concept Development
- Illustrator
- Fashion Shows
- Merchandising
- Trend
- Fashion Buying
- Shoes
- Brand Management
- Sportswear
- Digital Marketing
- Wholesale
- Denim
- Luxury Goods
- Trend Forecasting
- Textiles
- Fashion
- Brand Development
- Creative Direction
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