William Underwood

About William Underwood

My experience in DoD sales includes roles such as Account Executive, Sales Director, BD Director, Consultant, and PM. My success in bringing in revenue is largely relationship driven, while learning crisp messaging from my years working largely at Boeing and General Dynamics in Sales and BD Director roles.My relationships across DOD involve emotional connections with people i love to serve. It is an art to find that perfect new technology and to then market it smartly. This is what i was heavily recruited at Cubic Defense to do and only to find that NSA certification is a daunting challenge. My super smart peers in management did everything they could to mitigate deepening costs while i setup volumes of Sales with friends in JSOC, SOCOM Digital, Army C5ISR and AFABMS. The Navy and Coast Guard fleets needed this exclusive Cross Domain Fusion capability the most. Implementing a plan for revenue growth is made simple with relationships and a great technology. Currently Consulting for AV / BLUE HALO and am helping them open doors to Navy business that has been nonexistent for years. My gift is emotional connections within relationships, but truly helping teams understand how their products differentiate and developing sharp messaging around those selling points is a talent often overlooked. Knowing what types of information to share in a brief and how to contrast against your competition is an art that creates returns in the hundreds of millions.I would be happy to discuss your technology or service and why it\'s value to the warfighter.* Kind words from AT & T, Boeing, and IFS Execs below:* AFCEA Leadership 2012

Experience

1. Consultant - Cuas

   AV

   Oct 2025 — Present · Fairfax County, VA, US

   AV Inc./ Blue Halo did not have any business with the navy when I arrived as consultant in October 2025. I quickly renewed my relationships with Expeditionary Science Advisors, Taluga Group Leadership, for ship installs, Maritime Science Advisors, and Surface Warfare Science Advisors including the CTO of NSW.Immediately began working on brand new messaging around their product Titan and how it differentiated itself in the industry. Used friendships with Navy CUAS testing engineers at Pax River, to tie Watts to meaningful performance metrics that gave Titan a drone mitigation advantage, in terms of kilometers, at 5X against many in the industry. The Wattage Advantage resonated with all area of the Navy. The best differentiation by far in my career.Revenue projections at well over $100M within Expeditionary and Maritime programs now exist.Set up massively watched training with my friends at Pax River that test all CUAS and Radars industry wide.My ONR friendships are taking this system into bunches of cool vehicles on land and water to help our Navy battle drones globally. With a 5X advantage, all fleets in harms way want this boost in capability. The Navy needs lots of products within Maritime and Fleet Command areas and I have the relationships to get you there for immediate consideration.

Education

• Evangel University

  Bachelor of Business Administration, Major: Accounting Concentration: Business Managment

Skills

• Strategic Planning
• Consulting
• Client Relationship Building
• Pricing Negotiation
• Pricing
• Competitive Analysis
• Contract Negotiation
• Selling
• Start-Ups
• Executive Management
• Solution Selling
• Management
• Direct Sales
• Sales Process
• Sales Operations
• Professional Services
• Pricing Strategy
• Security
• Enterprise Software
• Top Secret
• Telecommunications
• Analysis
• Training
• Federal Government Sales
• Project Planning
• Forecasting
• Product Marketing
• Sales Presentations
• Go-to-Market Strategy
• Leadership
• Proposal Writing
• Program Management
• Business Development
• Saas
• Cross-Functional Team Leadership
• Managed Services
• Integration
• Salesforce.com
• Product Management
• Wireless