William Tassone

Director, Market Access | Strategic Payer & PBM Partnerships | Oncology, Hematology, CAR-T, CV, Immunology, Rare Disease Product Launch & Growth Expertise

Role
Director, Government Market Access at Bristol Myers Squibb
Location
Pittsburgh, PA, US
LinkedIn followers
500 followers

About William Tassone

High-impact, Market Access Executive with over 10 years of Strategic Account Management experience with large complex Payer (Commercial, Medicare, Medicaid), Integrated Delivery Network, and Specialty Pharmacy organizations. Excels at driving optimal formulary/medical policy access and reimbursement for patients & providers to High-Cost Oncology, Hematology, CAR-T, Cardiovascular, & Rare Disease therapies that deliver profitable revenue growth and create joint value for company and customer. Extensive experience in buy-and bill, contract negotiations, 340B, and product portfolio management.Strong cross-functional team leader with proven ability to lead, develop, and execute innovative and customer-centric strategies for product launches, pull-through initiatives, and market expansion opportunities across multiple therapeutic areasSignificant Successful Product Launch Experience for buy-and-bill & oral specialty products in: Oncology, Hematology, CAR-T, Cardiology, Immunology, Biologics, and Rare Disease.Areas of expertise include:• Account Management and Customer Engagement• Product Launches and Sales Pull-Through• Strategic Planning and Execution• Contract Negotiations• Consultative Selling• C-Suite Engagement• Buy & Bill• Market Access Strategy• Business Analytics• Business Development• Population Health

Experience

  1. Director, Government Market Access

    Bristol Myers Squibb

    Jul 2024 — Present

    Develop and lead execution of market access strategies to successfully launch Cobenfy, a novel oral antipsychotic therapy, driving accelerated brand access and utilization across State Medicaid and Regional Payers in PA, WV, MD, DC, VA, KY, NC and SC.

Education

  • West Virginia University

    Bachelor of Science in Business Administration

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William Tassone — Director, Government Market Access at Bristol Myers Squibb in Pittsburgh, PA, US | Unifers