Samantha Williams

Communications Strategist | Brand Champion | Crisis Mitigator | Healthcare Advocate

Role
Senior Director Media & Communications Strategy at Novant Health
Location
Winston-Salem, NC, US
LinkedIn followers
500 followers

About Samantha Williams

Savvy brand strategist with a passion for purpose-driven initiatives, including healthcare transformation. Deep experience shaping corporate reputation, leading marketing & communications initiatives, and driving high-impact public relations and public affairs programs. Expertise in executive thought leadership, omnichannel engagement, and crisis management. Adept at leading within highly regulated, matrixed organizations at market and global level.

Experience

  1. Senior Director Media & Communications Strategy

    Novant Health

    Sep 2025 — Present

Education

  • University of Florida

    Bachelor’s Degree, Political Science and Government

  • University of Florida

    Bachelor's degree, Spanish Language and Literature

  • University of North Carolina at Charlotte

    Master of Business Administration, Digital Marketing

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Samantha Williams — Senior Director Media & Communications Strategy at Novant Health in Winston-Salem, NC, US | Unifers