William Morris Gdc

About William Morris Gdc

William Morris is a Senior Tech Business Development Manager at Amazon Video Games, driving strategic partnerships at the intersection of gaming technology, distribution innovation, and customer experience.Currently leading- Technical BD initiatives that enhance Amazon\'s gaming retail platform through emerging technologies and scalable partnership frameworks- Strategic collaborations with publishers, indie studios, F2P Mobile, web3 platforms, and hardware partners to reimagine how customers discover and engage with games- Cross-functional alignment across video game retail, pan-Amazon teams, and external partners to architect scalable commerce solutions that redefine how customers experience gamesRecent impact:Launched innovative partnerships including Otherside Feels (exclusive Amazon-branded digital collectibles), High On Life 2 retail strategy, and digital distribution pilots with major publishers. Actively shaping Amazon\'s approach to next-generation gaming experiences through technical integration, digital fashion in gaming, and platform innovations.Background:15+ years building bridges between entertainment, technology, and commerce. Former CEO of HIT COMMAND (Red Light Management), Sr. Artist Relations Manager at Twitch Music (partnerships with T-Pain, Deadmau5, Zedd), and Amazon Fashion/Fitness tech initiatives leader. Known for identifying emerging trends early- from livestream monetization to web3 gaming- and translating them into scalable business opportunities.Philosophy:The best partnerships emerge at the intersection of what\'s technically possible, commercially viable, and genuinely valuable to customers. My work focuses on finding that convergence point where gaming innovation meets retail transformation.Featured in: Billboard, Pollstar, Your EDM, Cheddar

Experience

1. Sr Tech Bd Manager - Video Game Retail

   Amazon

   Feb 2026 — Present

   Leading business development strategy for Amazon\'s video game retail division, architecting scalable partnership frameworks at the intersection of commerce innovation and gaming technology. Driving cross-functional alignment across retail operations, pan-Amazon organizations, and external partners to build next-generation customer experiences. Focus areas span publishers, F2P mobile, indie studios, and web3 gaming- with emphasis on physical and digital distribution evolution, technical platform integration, and redefining how customers discover and engage with games across all formats.

Skills

• SEO
• Telecommunications
• Social Media
• Sem
• Event Planning
• Strategic Partnerships
• Account Management
• Music
• Advertising
• Crm Software
• Blogging
• Lead Generation
• Online Advertising
• Music Management
• Online Marketing
• Direct Marketing
• Business Networking
• Salesforce.com
• Brand Development
• Management
• Email Marketing
• Event Management
• Music Production
• Promotions
• Building Brand Awareness
• Crm
• Record Labels
• Marketing Strategy
• Business Development
• Siebel
• Digital Marketing
• Public Relations
• Product Marketing
• Social Networking
• Social Media Marketing
• Marketing