Bill Gullan
- Role
- President at Finch Brands
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Bill Gullan
Privileged to lead the versatile and relentless team at Finch Brands as we help clients…
Experience
President
Jan 2003 — Present
FIRM PROFILE: Finch Brands is a real-world brand consultancy. Our team has a long history of building, running, and growing successful brands and businesses. This perspective fuels the strategic insight and creative excellence we provide to help our clients make their brands more powerful drivers of performance. For more information, visit ROLES AND RESPONSIBILITIES: Lead strategist, working with clients to accelerate growth and build brand equity. Driver of multi-phase research and branding initiatives, including high touch client involvement. General manager with responsibility for overall performance. Promoted from SVP Strategy to President in July 2012 and assumed responsibility for day-to-day operations. Accomplishments include- Sustained growth while delivering a healthy culture and overwhelming client satisfaction - A string of \'greatest hits\' client case studies with high growth, successful exits, etc- Especially powerful results for brands in transition - M&A, rebranding, capital infusion, etc- Diversification of Finch Brands\' business model to feature insights communities - Clients include some of the world\'s most beloved brands and those along the growth track
Skills
- Advertising
- Strategy
- Brand Development
- Business Insights
- Integrated Marketing
- Research
- Branding & Identity
- Business Development
- Strategic Partnerships
- Brand Management
- Marketing Strategy
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