Will Carswell
Director, Consulting @Numerator
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WORK HISTORY
Director, Consulting @Numerator
I lead our Emerging Verticals Consulting team. Together, we help our clients uncover meaningful insights about the behavior of the modern consumer by leveraging America’s largest and most representative purchase panel. With a clear understanding of consumer behavior – we help enable more informed decisions across sales, category management, marketing, product innovation, and strategy.
EDUCATION
Shippensburg University of Pennsylvania
Master of Business Administration (MBA)
WVU John Chambers College of Business and Economics
Bachelor of Science Business Administration - BSBA, Marketing
SKILLS
ABOUT WILL CARSWELL
Innovative, driven Consumer & Shopper Insights professional with 15 years of progressive experience across diverse industries including CPG, Alcoholic Beverages, Retail, Media, OTC, and Healthcare. Proven ability to combine technical expertise with excellent communication skills in order to deliver superior service to internal and external clients.
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