William Nelson
Salesforce Certified Professional
- Role
- Salesforce Marketing Cloud Specialist i at United Wholesale Mortgage
- Location
- Troy, MI, US
- LinkedIn followers
- 500 followers
About William Nelson
I have had an interesting journey leading me to love science, tech, sales, and marketing. Basically, I enjoy directly connecting with people and helping develop solutions to their problems! I have a unique set of skills combing scientific data analysis/research, sales/marketing/consulting, project implementation/management, and Salesforce utilization (3X SFMC certified and counting). I look forward to further developing my skills and experience and making great connections with people too.
Experience
Salesforce Marketing Cloud Specialist i
Oct 2023 — Present · Pontiac, MI, US
Developing and managing configurations within Salesforce Marketing Cloud Championing compliance standards (i.e, CAN-SPAM and CASL) and best practices around analysis and requirements Managing data extensions, data feeds, segmentations and integrations with Salesforce and our other data and technology platforms; problem solving integration issues Building, testing and sending email, SMS and MMS messages and marketing automations Ensuring assets delivered by the creative team match campaign specifications and delivery timeframes Providing ongoing measurement and analysis of email campaigns; preparing data-driven recommendations for ongoing optimization of messaging and content
Education
The University of Toledo
Environmental Science
2012 — 2016
Skills
- Follow Directions
- Weightlifting
- Ecology
- Grounds Management
- Maintenance
- Endurance
- Powerlifting
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