Will McHenry
Senior Monetization UX Researcher @ Amazon Fire TV
- Role
- Senior Ux Researcher at Amazon
- Location
- Washington, WA, US
- LinkedIn followers
- 500 followers
About Will McHenry
Mixed methods researcher who conducts foundational and product-driven research on emerging and current Amazon devices and services, such as Fire TV, Alexa and Fire Tablet. I have a proven track record of generating actionable insights from complex quantitative and qualitative data, using best-practice research methodologies and tools.To delight our customers with innovative and user-friendly products and services, I support the decision making of Amazon\'s product, marketing, design and engineering teams. I am passionate about creating and delivering impactful insights that drive product strategy, design, and development.
Experience
Senior Ux Researcher
Dec 2024 — Present · Arlington, VA, US
Lead large-scale customer research studies influencing key product tradeoff decisions for Amazon Appstore, Prime Video and Fire TV/Tablet leadership- Leverage generative AI to create Voice of Developer insights mechanism that analyzes public conversations developers have amongst themselves about Amazon and competitive app stores to extract relevant insights for senior leadership- Collaborate with researchers, designers, solution architects, data scientists, product managers, and engineers to understand complex business problems and deliver relevant insights- Influenced Appstore Developer Experience organization to make OP1 product roadmap decisions based on Developer Brand Tracker insights and leverage this study to measure long-term investment outcomes- Authored PRFAQ; led four phases of iterative research to refine product requirements and pricing strategy, securing leadership approval and achieving significant adoption by app developers.
Education
Middlebury Language Schools
Kathryn Wasserman Davis School of Russian
American University
Master of Arts - MA
Linfield College
Bachelor of Arts (B.A.)
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