William McCoy
General Manager @ Highland River Group | Experienced Sales Leader | Strategic Relationships | Revenue Driver
- Role
- General Manager at Highland River Group dba Ashley
- Location
- Rockford, MI, US
- LinkedIn followers
- 500 followers
About William McCoy
As General Manager at Highland River Group since September 2025, I focus on leveraging strategic relationships and business analysis to optimize sales and operational performance. With experience in leadership and sales, I work to enhance company growth and deliver value to both clients and stakeholders. My prior roles, including Senior Sales Executive at Bettinardi Golf and Director of Sales at Signature Window Coverings, have honed my expertise in fostering strategic partnerships and conducting in-depth business analysis. My commitment to driving results is coupled with a focus on collaboration and sustainable practices.
Experience
General Manager
Highland River Group dba Ashley
Sep 2025 — Present
Education
California State University, Fullerton
Bachelor's Degree, Communications Emphasis in Public Relations
2015 — 2017
Orange Coast College
Associate of Arts (A.A.), Liberal Arts and Sciences/Liberal Studies
2013 — 2015
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