William Kirwin
Customer Growth Partner @Vypr
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WORK HISTORY
Customer Growth Partner @Vypr
Manchester, GB
As a Customer Growth Partner at Vypr, I own the end-to-end success of a portfolio of enterprise suppliers in the consumer insight sector. My role combines commercial responsibility with strategic account leadership, ensuring clients maximise the value of Vypr’s SaaS and AI-powered insight solutions.Client Ownership: Manage key supplier relationships, acting as a trusted partner to C-suite and senior stakeholders. Responsible for full account P&L, renewals, and multi-year contract negotiations.Adoption & Migration: Successfully leading the complete migration of my portfolio onto Vypr Predict, our next-generation SaaS platform, maintaining high engagement while driving adoption across business units.Growth & Expansion: Proactively identify cross-sell and upsell opportunities, expanding accounts through additional licenses, new product modules, and international adoption.Usage & ROI: Partner with client teams to increase platform usage, delivering tailored training, workshops, and business reviews to demonstrate ROI and influence strategic product development decisions.Complex Deal Management: Negotiate large-scale agreements involving multiple stakeholders, aligning commercial terms with client strategy to achieve mutually beneficial outcomes.Cross-Functional Collaboration: Work closely with product, insights, and operations teams to customise solutions for client objectives and ensure seamless delivery.
EDUCATION
School Of Open Learning
Business, Managment and development
Keele University
BSC, Data science
AWS academy
Cloud Computing
ABOUT WILLIAM KIRWIN
I lead strategic commercial relationships with some of the world\'s most recognised FMCG…
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