William Evan Lapoe

On-Premise Market Development Representative

Role
Market Development Representative at Sazerac Company
Location
Austin, TX, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About William Evan Lapoe

Dynamic and results-driven sales professional with a proven track record across all three tiers of the alcohol industry: supplier, distributor, and retail. Currently serving as a Market Development Representative for Sazerac Company in North Austin, I manage over 500 accounts and drive growth for the second-largest supplier in the world. My expertise lies in utilizing a variety of sales tools to identify opportunities, train staff, and support numerous brands, all while consistently exceeding KPIs.Previously, I led grocery wine sales for Southern Glazer\'s Coastal Pacific Division, where I achieved a remarkable 129% market trend increase within six months. My role included managing key accounts, building strong relationships, and collaborating with over 20 sales consultants; to enhance overall performance. I successfully created permanent display spaces in flagship stores and effectively trained staff on premium product offerings.Starting my journey in sales at Binny’s Beverage Depot, I honed my skills in customer engagement and inventory management, gaining recognition for my contributions and participation in exclusive events.With a strong foundation in communication, relationship building, and strategic management of luxury products, I am passionate about driving sales growth and fostering successful partnerships. Let\'s connect and explore opportunities for collaboration in the beverage industry!

Experience

  1. Market Development Representative

    Sazerac Company

    Jan 2023 — Present · Austin, TX, US

    On-Premise

Education

  • University of Mississippi

    Associate's Degree, Kinesiology and Exercise Science

    2011 — 2012

  • Benedictine University

    Bachelor of Arts - BA, Exercise and Sport Studies

    2012 — 2017

Skills

  • Microsoft Excel
  • Customer Service
  • Research
  • Leadership
  • Lacrosse
  • Coaching
  • Sports Coaching
  • Teaching
  • Time Management
  • Marketing
  • Sports Marketing
  • Scheduling
  • Teamwork
  • Fitness
  • Strategic Planning
  • Management
  • Team Building
  • Sports Management
  • Retail Sales
  • Sports
  • Communication
  • Football
  • Team Leadership
  • Microsoft Office
  • Sales
  • Retail
  • Training
  • Public Speaking
  • Athletics

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William Evan Lapoe — Market Development Representative at Sazerac Company in Austin, TX, US | Unifers