Will Hundley

Marketing and operations leader with extensive brand building, brand launch, and strategy experience.

Role
Executive Director - Precision Genomics at Indiana University Health
Location
Indianapolis, IN, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Will Hundley

Executive leader with 20+ year track record launching multi-billion dollar brands and business franchises in some of the most competitive product spaces. Established expertise in building businesses from concept (new product planning) through brand development (brand strategy and execution), with a focus on delivering best-in-class customer experiences. Very strong history of evaluating new business categories, and delivering strategies that serve the unmet need uncovered in these spaces. All of this has been achieved by being a creative communicator, cross-functional collaborator, and curious learner. Specialties: Strategic Planning, Brand Strategy, New Product Planning, Marketing Strategy, Customer Insights, Launch Strategy, and Market Research.

Experience

  1. Executive Director - Precision Genomics

    Indiana University Health

    Jun 2017 — Present · Indianapolis, IN, US

    Leading cutting edge Precision Genomics business at Indiana University Health. Our service line helps advanced-stage cancer patients find new treatment options by leveraging the power of each patient\'s unique genomic makeup. IU Health is a leader in advancing genomic-directed therapies through the use of full genome sequencing. We are focused on making this service more easily accessible to patients throughout the midwest.

Education

  • University of Kentucky

    BBA, Finance

    1987 — 1991

  • Vienna Economics University

    International Studies, International Business

    1991 — 1991

  • Indiana University - Kelley School of Business

    MBA, Marketing, Strategy

    1996 — 1998

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Will Hundley — Executive Director - Precision Genomics at Indiana University Health in Indianapolis, IN, US | Unifers