Will Fricker
Social Media Strategy & Marketing Operations | Organic & Paid Media | Brand Storytelling & Performance Analytics
- Role
- Marketing Operations Analyst at Rohde & Schwarz
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Will Fricker
I’m a social media and digital marketing professional with experience in content strategy, platform management, and broader marketing operations. I build and manage programs that elevate brand storytelling, support engagement, and align with organizational goals across digital channels.My background includes managing social programs on LinkedIn, X, TikTok, and Meta, overseeing content calendars, creative direction, community engagement, and testing frameworks that inform future planning. I combine platform knowledge with performance insights to guide creative choices and strengthen overall execution.Alongside social work, I’ve supported marketing operations through email workflows in Marketo Engage, Salesforce-based segmentation, web and keyword analysis, and reporting that helps teams make informed decisions. I’ve contributed to operational alignment by improving cross-functional processes and supporting consistent delivery across campaigns.
Experience
Marketing Operations Analyst
Jan 2026 — Present · Hillsboro, OR, US
Education
University of Denver
Bachelor of Science Business Administration , Marketing
2018
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