Will Cyphers
Senior Marketing Manager @NACD (National Association of Corporate Directors)
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WORK HISTORY
Senior Marketing Manager @NACD (National Association of Corporate Directors)
Arlington, VA, US
Leading integrated marketing for the nation\'s foremost authority on board governance, representing directors. I drive multi-channel campaigns across email, social, digital advertising, and content, achieving a 20% YoY increase in closed leads and supporting an 89% member retention rate. My work aligns marketing directly with executive growth priorities and positions NACD as the definitive voice on governance and boardroom leadership.
EDUCATION
Trinity College-Hartford
BA, Public Policy and Law
altMBA
Critical Thinking and Thought Leadership
The Shipley School
Highschool Diploma
The Tuck School of Business at Dartmouth
The Tuck Business Bridge Program
SKILLS
ABOUT WILL CYPHERS
Marketing | Digital Strategy | Communications Strategy | Partnership Development | Advertising | Project Management | Client ServicesSenior marketing and communications executive with 15 years driving measurable growth across nonprofit, association, and global agency environments. I specialize in translating complex policy, governance, and social-impact issues into compelling, results-driven campaigns, from intimate boardroom events to person conventions. My expertise spans integrated marketing, demand generation, lifecycle marketing, digital strategy, and executive communications. I\'ve led teams, managed multi-million dollar budgets, and built brands that resonate, from biotech trade associations to Fortune 100 consumer giants.
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