Will Wright

Managing Partner & Product Director @DestinationCore

Ipswich, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2018 — Present

Managing Partner & Product Director @DestinationCore

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DestinationCore is a PaaS website product built for the Destination and Place Marketing industry. Overseen the development of the product from vision creation, through to BETA development and market launch. Built the team from the ground up to a total of 12, and work cross functionally with developers, project managers, QA testers, sales and marketing support and outsourced third-party development teams. Implemented an agile delivery method to help manage the product development roadmap. Created a collaborative working environment via daily standups, weekly developer showcase, bi-weekly scheduling, backlog grooming, monthly team meetings and regular feedback and product ideation sessions.Responsible for developing client relationships with key stakeholders and facilitating client workshops to define business objectives and KPIs, agree product configuration, estimate budget, define MVP, identify target audiences, develop user personas, managing scope, and create SoWs.KEY RESPONSIBILITIES• Develop and manage product vision• Client services, including workshop facilitation• Use marketing intelligence to inform development roadmap• Build relationships with key industry stakeholders• Identify and develop relationships with technology partners• Oversee sales and marketing operations• Day-to-day management of development and project management teams• Work with project managers to manage product development roadmap• Implement, refine, and improve processes across the entire operation

EDUCATION

2001 — 2003

Colchester Institute

Advanced Certificate in Marketing

2015 — 2015

The Institute of Direct and Digital Marketing

IDM Postgraduate Diploma in Direct and Digital Marketing

1990 — 1997

Northgate High School, Ipswich

GCSE's

SKILLS

Direct MarketingEmail MarketingAdvertisingDigital MarketingMarketing CommunicationsCopywritingSocial Media MarketingOnline AdvertisingMarketing StrategyB2bSocial MediaPublic RelationsSEOMarketingPress ReleasesStrategyIntegrated MarketingEvent ManagementGraphic DesignOnline MarketingManagementAccount ManagementDigital StrategyBrand DevelopmentDigital MediaSocial NetworkingBusiness StrategyDirect MailStrategic Planning

ABOUT WILL WRIGHT

A technology and digital delivery professional who has worked as a Product Director…

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Will Wright — Managing Partner & Product Director at DestinationCore in Ipswich, GB | Unifers