William Proulx
Growth Product Manager @Dropbox
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WORK HISTORY
Growth Product Manager @Dropbox
Drive monetization, acquisition, pricing & packaging, and conversion optimization initiatives. •Spearheaded high-stakes initiatives, managing cross-functional teams of up to 30 engineers, designers, and data scientists to rapidly execute and achieve critical business objectives under tight deadlines.•Collaborated with AI/ML teams to design and deploy advanced targeting models that delivered personalized messaging and pricing based on user behavior and conversion propensity—directly driving substantial revenue growth.•Led end-to-end management of the web experience, design system, and platform, driving measurable improvements in conversion rates and page load performance (28% faster).• Increased experiment velocity by 2.5× year-over-year through platform enhancements, streamlined workflows, and advanced analytics integration, resulting in a 62% increase in campaign-driven revenue.
EDUCATION
Savannah State University
Bachelor of Business Administration - BBA
UCLA
Music business
Southern New Hampshire University
Master of Business Administration - MBA
ABOUT WILLIAM PROULX
Growth Product Manager @ Dropbox
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